Famed Project Car Unveiling at SEMA
One of the most famous magazine project cars of all time, PHR’s Project X, is set to debut its newest incarnation October 30th at SEMA after a complete rebuild with the help of GM Performance Parts.
Project X, arguably one of the most famous magazine project car of all time, is slated to debut its newest incarnation October 30th at this year’s SEMA show in Vegas. The 1957 Chevy was completely rebuilt the help of GM Performance Parts.
Popular Hot Rodding magazine first got hold of the ‘57 back in 1965. It was called Project X because the staffers couldn’t come up with a name for it right away and when someone said Project X and it stuck. Since its inception as a project car for PHR it has seen 90 editorials, and 19 magazine covers. The car was even in the 1980 film Hollywood Knights.
To help celebrate the 50th anniversary of the ‘57 Chevy and the Chevy Big Block, PHR asked GM Performance Parts to help them give Project X its ultimate makeover. Since its inception as a project car for PHR it has seen 90 editorials, and 19 magazine covers. The car graced the silver screen in the 1980 film Hollywood Knights.
The newest version of Project X will feature:
- Redesigned/fabricated/modified frame/suspension/drivetrain
- Redesigned/refined the hood/hood hinge/radiator core support
- Redesigned/modified the door window sheetmetal
- Redesigned/fabricated the rear wheelwells/floor sheetmetal
- Multiple appearance innovations that incorporate 50 years of GM Design cues
- Vehicle built to immaculate ‘international car show’ standards
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